Have you ever wondered about the history of airships and blimp technology? Or more importantly, how they became one of America’s most popular aerial advertising options? There is evidence of hot air balloons being used as far back as ancient China. However, they were officially credited as being invented in the late 1700s by two … Continued
As the reality of the current global pandemic known as COVID-19 begins to sink in, families everywhere have been faced with cancelling or postponing long-awaited celebrations – weddings, baptisms, graduations, proposals, gender reveals, milestone birthdays, anniversaries, honeymoons, and more. The emotional and financial impact of changing and delaying these events has been significant and for … Continued
Companies desperately need to rethink a lot of their advertising methods, according to an article in Entrepreneur magazine. With the cost of advertising on television rising and the engagement of people through use of traditional advertising falling, many companies are reconsidering how they want to advertise themselves. According to the article, one of the many … Continued
Airplanes have been flying banners in the sky since the early 1920s. These aerial advertising campaigns have flown over beaches, parades, music festivals, and all kinds of events promoting all sorts of products and services. As 2016 came to an end, however, six banners flew across the sky with very different messages. "AMERICA IS GREAT! … Continued
As a business owner, you know that your company’s advertising strategy is extremely important. But when it comes to advertising campaigns, too often big businesses either try to get too creative (and it ends up as a total disaster), or those in charge of the advertising just get lazy and allow potentially harmful ads to … Continued
Companies have horrible advertising campaigns all the time, like these gems. Those in charge of their marketing either just don’t think, think way too much and overlook the seemingly obvious badness, or are just completely clueless. Some companies, however, managed to come up with creative, original, and extremely successful ad campaigns that can change the trajectory … Continued
There is so much money inside the advertising industry. For decades, companies have poured millions of dollars into advertising their product or service through various mediums. At one point in history, print advertising was king. Large corporations spent a significant amount of their budget on print marketing. Shortly after that, radio was the primary form … Continued
The advertising industry has seen monumental changes over the last few centuries. At one time, simply being able to share the written word with someone else was kind of a breakthrough. Then one day, a gigantic metal machine flying across the sky blew the minds of millions. Airplane banners have been being flown since the … Continued
