Growing your brand is one of the most important aspects of running a business in the 21st century. Even if your company offers the best product and service around, if you don’t have a successful marketing strategy, people aren’t going to trust your business.
It’s not as simple as tossing money into ad campaigns, either. Television ads can work great, but only if they are original, engaging, make a lasting impression on viewers, and most importantly, have a huge budget. It’s a pretty hefty risk to run expensive ads that may or may not generate any sort of revenue, so marketers need to find successful ways of advertising that don’t break the bank as much.
That’s why airplane banner advertising is a great way to promote your brand, grow your clientele, and advertise your product or service. Advertising with an airplane banner costs much less than expensive T.V. ads. The average airplane banner costs about $450 for one hour of sky advertising. Just think about the number of people you’ll be able to reach in that hour — that’s a fantastic deal.
Obviously, there are bad times to fly these aerial advertisements, as you probably won’t reach too many people with a nighttime banner. But as long as you and your marketing staff know when and where to advertise, you should expect a very successful campaign.
Flying these aerial billboards across a crowded beach on a prime summer day can make an impression on nearly one million people. For only a couple hundred bucks, that type of reach just cannot be matched by any other advertising medium. Say a beach has only 100,000 people, which is actually quite low for most popular beaches, if you fly an aerial banner advertising your brand and only half of those people notice the banner (also a lowball number) and only about 25% of those people actually check out your company, that’s still a possible 12,000 to 13,000 customer increase for your business.
Because airplane banner costs are so much lower than other forms of advertising, and the chance of adding new customers and increasing revenue is potentially higher, it’s kind of a no brainier for your company on what your next advertising strategy should be.
If you want to begin your own sky advertising campaign contact Aerial Messages today!